“They say when it comes to business, you can either be imitative or innovative,” proclaimed Chief Science Officer Dr. Phil Harvey. “In the nutrition industry, Max Muscle has been both. We have served as industry pioneers and leaders with many of our product formulations.”
Any blueprints followed have been biological principles and sound science to give the customer their absolute best results in health and fitness. In honor of these past 29 years of excellence, we decided to take a look at the top 10 Max Muscle sports nutrition supplements of all time, as chosen by users themselves!
The godfather of proteins, Max Muscle’s MaxPro Elite is an ultra-premium and multi-source protein containing the perfect ratio of whey protein isolate, whey protein concentrate, potassium caseinate, and micellar casein for muscle protein synthesis and overall sports performance. MaxPro Elite was developed to supply your body with the most pure, nutritionally complete, and highest quality proteins to be used on a daily basis. Extremely versatile, MaxPro Elite is ideal for both women and men.
In terms of the digestion, absorption and assimilation, both whey protein isolate and whey protein concentrate are “fast-acting” proteins while the potassium caseinate and micellar casein fractions are “slow-acting” for more sustained assimilation of the proteins, giving you the best profile of amino acids for nutrient timing. MaxPro Elite is also the most macronutrient-friendly protein, providing 30g of protein per scoop, with 0-1g sugar, and only 1g of fat. Not only that, but of the 35g scooper size, protein occupies 30g of that space, making it unmatched in purity.
Furthermore, the cost per gram (the true way to measure cost-effectiveness) is off the charts, while eliminating excess carbs, fat, sugar and fillers. “I used MaxPro during my weight-loss transformation,” says customer Eric Ainsworth of Santa Ana, CA, who shops at Max Muscle San Rafael, CA. “It’s the best protein I’ve had. Every metric you could use to measure protein with…quality, purity, taste, mixability, affordability, cost-effectiveness…it’s great for all of the above!”
Cleanse & Lean
Cleanse & Lean is Max Muscle’s entrant into the cleansing and weight-loss category. It not only improves your health, but also helps you lose excess weight fast! Cleanse & Lean offers you a solution to your digestive issues as well as a way to remove excess water and waste from your body. You work out hard to build your body and you want to be able to see the results every day, which Cleanse & Lean can do.
Often stress, poor diet, and everyday issues affect our body’s ability to deal with excess fluid and waste causing numerous problems. Cleanse & Lean addresses the bloating or excess water that many of us hold just under our skin, in our hips, abs, legs, and feet. Cleanse & Lean helps you naturally release this excess fluid and flush it from your system, helping you drop weight and lean up. It also helps promote regularity. Regularity is essential for your health. If you’re backed up, then Cleanse & Lean will help you get back on track, and, in the process, enable your body to absorb more nutrients, grow more muscle, and lose more weight.
Most importantly, the customers are satisfied: “Cleanse & Lean is my ‘go-to’ supplement. It helps me get the lean cuts and definition along with a healthy diet that I work so hard for. It helps me to feel better and rid my body of excess toxins and water,” says Heather Cummings of Cle Elum, WA.
Emerge is a powerful fat loss and body composition slenderizing system specially formulated to inhibit appetite, promote the release of fat from stored fat cells, and accelerate the burning of fat for fuel. Emerge contains clinically proven weight loss ingredients to suppress appetite, provide maximum calorie burning specifically from fat, increase energy, and elevate the body’s metabolism. Emerge is an incredibly versatile product, which spans multiple uses for those who take it. Emerge can be used as a fat loss product, fiber product, pre-workout, and energy drink/coffee/soda replacement all in one.
Last, but not least: it works! “Customers love Emerge for the results,” says Chanh Pham, Nutritionist, Contest Prep Coach, and Max Muscle franchisee. “I have to emphasize the fact that the ingredients include natural and herbal energy boosters, such as panax gingseng, green tea, caffeine, and vitamin B, with zero synthetic stimulants. Definitely a product created to promote public health and wellness,” which is not common in many diet products these days.
A.R.M. (Anabolic Recovery Matrix) was designed to follow rapid recovery and anabolic science. Created to be the ultimate post workout formula, A.R.M. provides the necessary nutrients to support maximum muscle activation, restore fluids and electrolytes, replenish glycogen, and accelerate overall muscle recovery and repair. A.R.M. is yet another versatile product from the team of scientists who make up Max Muscle’s research and development team.
A.R.M. contains efficacious doses of protein, carbohydrates, branched chain amino acids, glutamine, and creatine, covering all of the primary bases of post-exercise nutrition. Certified personal trainer, nutritionist and pro natural bodybuilder Nick Harrison of Pleasanton, CA recommends A.R.M. regularly to his clients. He feels that while post-workout nutrition is in the spotlight, it’s often executed incorrectly. “Most people get too basic and maybe just take a protein shake. A.R.M. provides an all-in-one that brings the body back to life after training. It’s also light enough that you can get your next whole food meal in sooner, which is also important. I recommend A.R.M. to people across all walks of training, goals, athletics, etc.”
A revolution in vitamin/mineral nutrient delivery, Vit-Acell (Original, Antioxidant, Energy) Concentrated Liquid Multivitamin is a breakthrough in the way you take your daily vitamins. Through a proprietary delivery system, Vit-Acell gives you a high potency, great-tasting way to get your nutrients. With 100 percent or more of the daily value of 11 vitamins and over 60 minerals and race nutrients, this formula starts you with everything you need to support athletic performance, muscle growth, and recovery, as well as great overall health.
Vit-Acell also boasts antioxidants, joint support, and digestive enzymes, giving you the absolute best in health and wellness. “It’s a great multi-vitamin. Anyone who takes it notices the difference in their energy levels and immune system compare to other pill-form vitamins,” maintains Onur Zilelioglu of Murrieta, CA.
2TX Natural Testosterone Amplifier provides testosterone amplification and age-related hormonal support. 2TX’s innovative and science-based formula is strategically designed to promote the powerful natural testosterone mechanisms within the male body, releasing testosterone from binding transport proteins, optimizing steroid receptor binding capacity, and blocking unwanted estrogen production. The key ingredients in 2TX have been shown in human clinical trials to increase free (unbound and bioavailable) testosterone by 98 percent.
2TX is truly the smartest and most powerful and effective formula to NATURALLY support testosterone health and address the age-related decline in testosterone levels and support anabolic effects. 2TX optimizes male hormone balance, which benefits the user, promoting energy, vitality restoration, shorter recovery periods, increased strength, muscularity, decreased body fat, boosted immune function, and heightened sex drive. “2TX provides users with THE silver bullet for men’s health,” says user, Matt Streckfus, of Marin County, CA. “I love the boost I get in my health and in the gym!”
FBX 2.0 is the culmination of quality ingredients, research, and testing. The research team at Max Muscle Nutrition focused on blasting your muscles with greater blood flow while increasing cellular fluid and glycogen levels. The end result is what we believe to be the finest nitric oxide boosting, creatine supplying, energy and intensity enhancing pre-workout supplement drink mix ever developed.
FBX 2.0 boasts a creatine blend, carbohydrate matrix, nitric oxide boosters, energy and focus complex, and electrolytes, all leveraged together for optimal game-time performance, whether you’re an athlete striving for your best, or a regular gym goer looking to take your workouts to the next level. “FBX 2.0 is the most complete pre-workout product I’ve ever used,” says Terry Goetze of Fairfield, CA. “Best workouts of my life have been with FBX 2.0.”
The best non-stimulant weight-loss ingredient is L-carnitine. LiquiCarn provides 1,250 mg of bioactive and fast acting liquid L-carnitine per serving to promote efficient fat burning throughout the day for those wanting to lose weight or optimizing fat as a fuel source for muscle during exercise. L-carnitine provides benefits for athletes by optimizing performance, delaying the onset of fatigue and improving recovery time.
Other applications of the effectiveness L-carnitine include promoting cardiovascular health, brain wellness, healthy aging, and male fertility. L-carnitine is THE primary catalyst for fat loss in the body, and without it, normal fat burning simply cannot take place. Users become believers in a hurry, too. “I use LiquiCarn year round to keep my body fat levels in check,” says certified personal trainer Mark Leiker of Novato, CA. “I love having that extra advantage for fat loss!”
MaxxTOR, Powerful mTOR Signaling Activator, is a truly revolutionary and innovative new product from Max Muscle Sports Nutrition that contains the key patented ingredient proven to significantly increase muscle protein synthesis, muscle size, strength, and power, and at the same time decrease body fat.
MaxxTOR is driven by phosphatidic acid, one of the most powerful molecular activators of the mammalian target of rapamysin (mTOR) signaling pathway. The protein enzyme kinase mTOR is the master regulator of the signaling network that controls skeletal muscle growth (muscular hypertrophy). Research studies have shown that an elevation in phosphatidic acid activates mTOR signaling that is induced by mechanical muscle activation (e.g., weightlifting).
Nutritionist and contest prep coach Chanh Pham of San Francisco, CA recommends MaxxTOR to the athletes he preps for different sports. “MaxxTOR is at the top of the list of items I recommend for fitness contest competitors, strength athletes, marathon runners, combat sports athletes, etc. when I write their nutrition plans,” he said. The variety of people who can use MaxxTOR is a great reflection of the physique and performance benefits that MaxxTOR yields. When so many resort to non-natural and underground products to get results, having a safe, natural product like MaxxTOR for men and women is a life saver.
We demand a lot from our body during exercise. Whether resistance training or cardiovascular training, when our muscles contract, they must produce more energy to keep our body functioning. Physiological responses to this increased demand for energy can include damage to our muscles leading to DOMS (delayed onset muscle soreness), suppressed immune system due to the rise in cortisol levels, muscle catabolism, glycogen depletion and inflammation. BCAAs used before, during and after exercise can help to reduce these negative effects of exercise and can actually help us recover faster.
Used before and during exercise, Pro BCAA will help to provide a direct source of energy to your muscles, boost your immune system, provide a source of hydration, reduce muscle damage and prevent muscle catabolism and increase fat burning by sparing other fuel sources.
Used after exercise, Pro BCAA will help synthesize protein to repair and develop muscles, help to reduce muscle soreness and maximize recovery leading to faster muscle and fitness gains.
By Matt Cooper, CFNC